“Targeted Tweets” Promoted Across Twitter Newsfeeds

If you’re a frequent user of Twitter like myself, then chances are you have noticed the new Promoted Tweets and or Promoted Accounts showing up either in your newsfeed or in the right-hand sidebar. Promoted Tweets are nothing new, in fact Twitter debuted them at the end of last summer to those brands willing to pay top dollar for them. Now, Twitter has updated its Advertising Platform a bit in order to let small business owners can get in on the action. They have now incorporated a new form of Promoted Tweets, which they are calling “Targeted Tweets.”

Link to article: http://www.brandingpersonality.com/targeted-tweets-promoted-across-twitter-newsfeeds/

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